{"id":7779,"date":"2022-03-17T14:50:27","date_gmt":"2022-03-17T13:50:27","guid":{"rendered":"https:\/\/www.withub.it\/blog\/2022\/03\/17\/ferrero\/"},"modified":"2023-11-02T17:47:11","modified_gmt":"2023-11-02T16:47:11","slug":"ferrero","status":"publish","type":"post","link":"https:\/\/www.withub.it\/en\/blog\/2022\/03\/17\/ferrero\/","title":{"rendered":"Ferrero"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column][vc_empty_space][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;grid&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; el_class=&#8221;border-x-box&#8221;][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<h5 style=\"text-align: left\">Challenge<\/h5>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: left\">To spread the results of a study on Ferrero&#8217;s economic, social and environmental impact in Italy, exploiting data visualisation and brand journalism techniques; in order to give a clear, intelligible form to the data, promoting memorability and communicative effectiveness.<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<h5 style=\"text-align: left\">Solution<\/h5>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: left\">In collaboration with the LUISS Study Centre and ISTAT researchers, Ferrero has carried out a study to narrate a lesser-known side to the great confectionery brand in an engaging way: the one linked to the benefits generated by the presence of Ferrero activities in Italy. From jobs, to redistributed wealth, from R&amp;D to training and beyond, we have created an editorial product, enriched by our infographics, with an easy-to-read graphic impact. <\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;64px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Narrate the benefits generated by the presence of Ferrero activities in Italy. <\/p>\n","protected":false},"author":5,"featured_media":7782,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34,30],"tags":[],"class_list":["post-7779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-histories","category-communicate-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/posts\/7779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/comments?post=7779"}],"version-history":[{"count":0,"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/posts\/7779\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/media\/7782"}],"wp:attachment":[{"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/media?parent=7779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/categories?post=7779"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.withub.it\/en\/wp-json\/wp\/v2\/tags?post=7779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}