MIT – NAVIGAZIONE LAGHI

Challenge

Identify a functional tool that not only informs passengers about the company and the services offered, improving the user experience in a non-self-referential way, but also enhances the relationship with territories.

Solution

WITHUB has produced the magazine about public water transport on Lake Maggiore, Lake Garda and Lake Como with a fleet of 97 boats. Information, services, curiosities and focus on the territories of reference: the rich, structured story is told in a layout that invites reading and discovery.